Hello everyone ^^
It is the mountains of Aye Isuzu.

March is getting warmer little by little. Pink, which is reminiscent of spring, is becoming more and more popular in both fashion and cosmetics. So, what are the trend colors/trend colors in 2020? ! When I looked it up, the trend color for 2020 selected by JAFCA (Japan Fashion Color Association) was "Human Red"!

JAFCA selects trend colors in association with the social mood and people's awareness that symbolize the year.

The following three keywords are cited as the background for choosing Human Red as the trend color of 2020.

[Rich emotions]
A color that expresses rich human emotions in today's accelerated digital age.
[Power to take action to create the future]
The color of life for people who create a new future for environmental and social problems.
[Sports and exhilaration]
Along with the 2020 Tokyo Olympics, the color of the Japanese national flag and the color that expresses the excitement of the people at the time of the Olympics.

You can see that human red was selected as a color that symbolizes the rich emotions, creativity, and physical dynamism that are unique to humans, with a focus on "humanity" as digitalization progresses.

"Human Red" is associated with "Coral".

Red coral has been worn around the world since ancient times as an amulet to ward off evil.
Jewelry using coral, which is also the birthstone for March, is very popular in stores and online shops in the coming season!
Then we introduce recommended item♡

(Aker)

~Necklace that anyone can wear and that fits well with bare skin~

AHKAH's signature delicate necklace has continued to propose a new style of jewelry called a "layered" style in which motifs are layered according to the sensibility of the wearer.
Enjoy the expression of “your own” jewelry with motifs that make you feel AHKAH's creative mind, from a single diamond with a sense of design, a pave motif with a beautiful smooth pave setting, and an artistic cross with fine carvings. increase.

Red and pink coral is cute! Tiran Series ♥

Tyrann Heart Midi Necklace
Material: K18 yellow gold/Resin processed stone (using coral)
Product number: AB1763010100
Size: Chain about 40cm
top Approximately 11mm wide x 9mm long
Price 38,500 yen (tax included)

A midi type necklace that is a size larger than the popular Tyrann Heart.
The vivid colors and adorable form make this design popular overseas. It is an item that you can enjoy a wide range of styling, such as layering with a single diamond, as well as a “double heart” layered with a heart pave.

Tyrann Sakura Necklace

Material: K18 pink gold/Resin-processed stone (coral used) Product number: AB1750200100 Size: Chain approx. 40cm, top approx.

A necklace with the motif of a single cherry blossom petal. The soft pink that feels good on the skin and the lovely form make you feel the arrival of spring. Not only can it be worn as a single item, but it can also be layered with a single diamond or chain necklace for a light finish.

This Tiran series, which uses lovely colors of coral, is available in a wide range of items such as bracelets and earrings as well as necklaces.

If you are interested in jewelry, be sure to check out the brands as well.

AHKAH
<Aker>

AHKAH jewelry is delicate yet full of splendid claims.

As a pioneer of fashion jewelry that combines artistic expression with fashion sensibility, it is a brand that is loved for generations and beyond.

Coordination that matches the scene, such as layering delicate jewelry, which is synonymous with AHKAH, is attractive.

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