Hello everyone.

Now that I am writing this article, I am in the midst of Golden Week.

How is everyone doing.

Thanks to AI Isuzu, many customers have come to visit us, and while listening to everyone's pleasant stories, I think that the world is gradually returning to its former state.



Speaking of appearances, among watch brands, there are iconic, archival-like models whose designs and shapes have hardly changed since their appearance.

What kind of model do you imagine?

Various models come to mind.



Then, what about square type and square watches? What about the question of

Perhaps it will be narrowed down to some extent.

Among them, many people may imagine Cartier's iconic watch, Tank .



The Cartier brand, which was originally born as a jeweler, was so powerful that it was called the "King of jewelers" by the King of England, Edward VII.

While it has a strong image as a jeweler, Cartier has made great achievements in the history of watches.



I hope to be able to tell you more about the history of Cartier watches at some other time.



Well, the brand's iconic tank was born more than 100 years ago.

The episode of the model that can be said to be the prototype of the modern wristwatch, which was inspired by the caterpillar of the tank during World War I, is too famous.

It has a solid history and backbone. That's why the tank is Cartier's iconic watch and a representative model of square watches.

After that, many popular models such as Tank Française and Tank American were born.



In this article, we would like to introduce the Tank Louis Cartier , which stands out from other models in the tank lineup.



First of all, Louis Cartier refers to the third generation of Cartier, Louis Cartier .

Known as a charismatic entrepreneur, he also had an extraordinary passion for watchmaking.

Without him, the popular lineup of Tank, Santos, Pasha, etc. would not exist.



The watch he loved was the Tank Louis Cartier watch.

Cartier HP has the following explanation:



"Tank Louis Cartier", which Louis Cartier himself used, is the origin of the "Tank" series.

Rectangular form, bold lines and rounded attachment corners.

The modern details introduced by Louis Cartier were the forerunners of what would later be called Art Deco.



What makes it different from other tank models?

I would like to introduce a little based on WGTA0067 .
Tank Louis Cartier watch
WGTA0067
Price: ¥1,663,200 (tax included)

Watch size: LM (33.7mm x 25.5mm thickness 6.3mm)
Waterproof performance: Daily life waterproof
Drive system: quartz movement.
Case: Yellow gold, pearlized crown with 1 sapphire.
Dial: Grained silver dial, blued-steel sword-shaped hands
Belt: dark gray alligator strap
Buckle: yellow gold

①Case material

First of all, Louis Cartier's lineup does not have stainless steel cases.

Basically, solid gold material is used.

It brings elegance and character to the overwhelming personality of the tank.

One of the features is the slightly rounded design compared to the tank.

In addition, the case design, which inherits the Art Deco style, does not look inferior even today, and the use of solid gold material gives it a more classic impression.

Recently, due to the soaring asset value of gold, the attention of watches made of solid gold material has also increased significantly.

Asset value and resale are also a concern when it comes to expensive purchases, but I hope that this article will convey how beautiful this model is as a design.





② Crown shape and material

Louis Cartier uses sapphire for the crown material .

Some models, such as stainless steel, use spinel, but the crown part uses a more elegant sapphire.

The crown design of the Tank series is said to have been inspired by tank shells, but the crown of the Tank Solo is slightly rounded, while the Louis Cartier has a slightly pointed design.

You can fully enjoy the charm of Cartier jewelry while tightening the overall balance.







The WGTA0067 introduced this time has a very excellent combination of yellow gold case color and dark gray alligator strap .

Speaking of yellow gold, the impression is a little gorgeous, but this model makes you feel even more intelligent than gorgeous, and it has a very cool impression.

It has an indescribable adult charm that makes you want to look at it three times when you can see it from the arm of the shirt.

When I was looking for something to blog about, I picked it up and this is it! As soon as I thought.

Currently, AI ISuzu is holding a gold collection fair until May 7th .

A first class tank. Please take a look at the charm at the store.







*By the way, the Cartier logo is hidden somewhere in the dial index, so please look for it.

Gold fair now being held↓

Web catalog of Cartier is this↓